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20 November 2008 @ 10:21 pm
New and Improved Doritos  

Yes, I'm still reading the Food thing.
Submitted by Jason Kronstat

Doritos have been a lunchtime staple for almost 20 years, and for good reason:  They are cheesy and delicious.  They remained delicious through several unnecessary attempts to make them "cheesier."  Doritos were beloved by most, and of those who did abstain, none did so due to lack of cheese.  Still, Frito-Lay pressed on with a relentless drive to make Doritos cheesier, and they have finally overdone it.  Decision makers at Frito-Lay suffer from cheese dysmorphic disorder, rendering them unable to recognize the high level of cheesiness in their own product.  They live by the cry "Ever cheesier!," numb to the increasing amounts of cheese-flavored powder applied to their chip.

I just went off into gales of mad laughter at the phrase "cheese dysmorphic disorder"...
Current Mood: amusedamused
mrskmwmrskmw on November 21st, 2008 02:41 pm (UTC)
I loathe doritos but every other Owens has a life-long love for that powdered cheese. I have long said that they are just too cheesy - and too messy! Now I know why - cheese dysmorphic disorder.